The trademark hey! was filed by Orange Belgium, a corporation established under the laws of the Kingdom of Belgium (the "Applicant"). The application was published for oppositions on May 12, 2022, and received one opposition filed on May 23, 2022 by 37signals LLC on Likelihood of confusion. the opponent was represented by Sipara Sweden AB and proceedings were handled in French, and the oppositon was dismissed by the Euorpean Union Intellectual Property Office with decision issued May 23, 2022
The application was filed in Dutch, and Dutch was also language of all opposition proceedings (French was selected as the second language).
Change of name and professional address of the trademark registration was recorded on April 29, 2024.
Goods And Services
The mark was filed in class 9 with following description of goods:
Telecommunications equipment, telecommunications auxiliary equipment and telecommunications peripheral devices, namely, Landline and mobile telephone apparatus, Peripheral devices and auxiliary equipment for fixed telephony and mobile telephony
Telecommunications terminals
Media for magnetic and optical data, and in particular for database data
Electronic memories
None of the aforesaid goods featuring software for use in sending emails or electronic messages.
The mark was filed in class 35 with following description of goods:
Telephone and radiotelephony subscription services
Subscription services, in relation to the following fields: Computer database servers and Providers granting access to a computer network or data transmission network, including an internet-type global communications network or an intranet-type private or restricted access network
Subscription services, in relation to the following services: Telecommunications services
Collection of data in a master file, systematic ordering of data in a master file
Telephone answering for unavailable subscribers
Advertising
Dissemination of advertising matter
Publication of advertising literature
Leasing of advertising space, sales promotion for others, advertising by means of posters
Updating of advertising material
Direct mail advertising, namely samples
Organisation of exhibitions and trade fairs for commercial or advertising purposes
Advertising, namely drafting of media plans
Merchandise demonstrations
Subscription services, in relation to the following goods: Advertising in periodicals
Rental of advertising time on communication media
Business management assistance services
Business management and organization consultancy
Commercial or industrial management assistance
Searching for information for others, compilation of information for others
Opinion polling
Administrative management of exhibition sites
Subscription services, in relation to the following services: data transmission services, Via telematics
Subscription services, in relation to the following goods: Telematic databases
Subscription services, in relation to the following goods: Computer databases
Business mediation, in connection with the sale of the following goods: Energy
Distribution wholesale and Retailing, in relation to the following goods: Telecommunications equipment, auxiliary equipment and peripheral devices, In particular devices, peripherals and accessories for fixed telephony and mobile telephony
None of the aforementioned services in relation to the following services: email, Computer software for sending emails or Message transmission (electronic-).
The mark was filed in class 38 with following description of goods:
Telephone services, Telecommunication services, Radio broadcasting, Wireless telephony, including the following services: Call forwarding, Call-back, Voice mail services
Transmission of information via telematic applications, transmission of information via radio data transmission
Providing access to a data transmission network via radio
Information about telecommunication
Radio broadcasting
Television broadcasting
Dissemination of information in the field of telecommunications by television, cable or satellite
Television communication
Transmission of television programs
None of the aforesaid services in relation to the following services: Transmission of electronic mail, Computer software for sending emails or Transmission of e-mails.